Independent music PR — since 1999

PR Agency Italy
for independent bands

Promoting independent bands across Italy and Europe since 1999.

2,506
Italian contacts
8,754
International contacts
147
Contacts to get you booked
~25% average open rate·7–9% click rate·Real numbers, not estimates·Updated July 2026
What we do
Press campaign
Your record sent to our network — 2,506 Italian contacts, 8,754 worldwide.
€120
Venue contacts
147 contacts in Italy that fit your genre, with the right person to reach.
€120
Your page
The independent alternative to Bandcamp: cover art, player, direct sales. Zero cut on sales.
from €50
Recent campaignsSent / Opened / Clicks
TerraMorta
1,761
458
127
Minimo Vitale
1,640
410
118
Mangiatutto
1,590
397
110
RosGos
1,710
428
124
Who we are

IYEPR is run by Simone, who's been running In Your Eyes Ezine since 1999. Born out of that webzine, we come from the same Italian underground scene we promote. We don't make inflated promises — the numbers above do the talking.

We're a non-profit: what we earn funds the webzine. We pick acts based on our own taste and editorial line, not on budget — so our network stays curated, not a mass blast list.

We keep the webzine and the PR service separate: if a band pays IYEPR for promotion, In Your Eyes Ezine doesn't review it. Editorial coverage stays an independent call, not something you can buy.

In Your Eyes Ezine's archive, since 1999 →
Frequently asked questions
What is IYEPR?

A PR agency in Italy — the music promotion arm of In Your Eyes Ezine, an independent webzine running since 1999. We run press campaigns to a network of music contacts, connect bands with venues in Italy, and build album pages — the independent alternative to Bandcamp.

Are you a musician PR service for independent artists specifically?

Yes: independent bands and labels, any genre, any career stage — no major-label budgets required. We pick acts based on our own taste and editorial line, not on budget, so we work the same way with a first-time solo musician as with an established band.

How is this different from a traditional PR agency?

We're not an outside intermediary — we come from the same underground scene we promote, and we're a non-profit: what we earn funds the webzine, not a business model built on volume.

How do you compare to other music PR agencies or companies?

Most music PR agencies and companies work as a business first — volume matters more than fit. We're a non-profit run by one person embedded in the scene since 1999: smaller network, but every contact is real and every campaign gets the same attention, not a templated mass-send.

Can you guarantee reviews or radio play?

No. We send your record to the right network for your genre, but whether to cover it is always the receiving outlet's call. We always share the real campaign numbers: sent, opened, clicked.

What do the services cost?

A press campaign is €120, venue contacts are €120, and an album page setup is €50.

Got a record coming out? Let's talk.